Top 5 Fashion Games on iOS in Oceania: Q2 2022

In Q2 2022, the top 5 fashion games on iOS in Oceania demonstrated varied performance in terms of downloads, revenue, and active users. Here’s a closer look at each app's metrics.

Project Makeover by Magic Tavern, Inc. saw a decline in weekly revenue from about $87.6K in late March to around $54.6K by the end of June. Weekly downloads also decreased significantly from 8.7K to 2.9K over the same period. The number of active users followed a similar trend, dropping from approximately 86.6K to 63K.

Covet Fashion: Dress Up Game from Crowdstar LLC experienced fluctuations in its weekly revenue, peaking at $29.8K in mid-May and ending the quarter at $14K. Downloads remained relatively steady but saw a slight increase towards the end of June, reaching 587. Active users showed minor variations, maintaining around 4K to 5K users throughout the quarter.

RuPaul's Drag Race Superstar by Eastside Games had a relatively stable revenue, with a notable peak of approximately $11.9K in the final week of June. Weekly downloads saw a gradual decline from 581 in late March to 425 by the end of June. Active users also showed a downward trend, starting from 4.3K and ending at 3.8K.

Pocket Styler: Fashion Stars from Nordcurrent UAB maintained a fairly consistent revenue stream, averaging around $4.5K to $5.8K per week, with a noticeable drop to $3.5K at the end of June. Downloads remained stable, around 1K to 1.4K, while active users fluctuated slightly, ending the quarter at approximately 5K.

SUITSME: Dress Up Fashion Game by ZIRAFIT LIMITED showed a steady increase in weekly revenue, rising from $1.3K in late March to about $5K by the end of June. Weekly downloads were highest in mid-April at 2.6K and saw a decrease to 1.3K by the end of the quarter. Active users increased from 766 to around 3K over the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and further insights, visit Sensor Tower.